NAICS 541910
What is the NAICS code 541910?
The NAICS code 541910 is applied to those industries related to Marketing Research and Public Opinion Polling.
This industry comprises establishments primarily engaged in systematically gathering, recording, tabulating, and presenting marketing and public opinion data.
Illustrative examples:
- Broadcast media rating services
- Political opinion polling services
- Marketing analysis or research services
- Statistical sampling services
- Opinion research services
Therefore, all companies engaged in any industrial activity related to this type of business are grouped under category 541910 in the North American Industry Classification System.
This industrial activity of NAICS code is structured as follows:
- 54 - Professional, Scientific, and Technical Services
- 541 - Professional, Scientific, and Technical Services
- 5419 - Other Professional, Scientific, and Technical Services
- 54191 - Marketing Research and Public Opinion Polling
- 541910 - Marketing Research and Public Opinion Polling
Characteristics of the North American Industry Classification System code 541910
NAFTA
This code is only used in the North American Industry Classification System (NAICS). It´s to say, it is not used in the North American Free Trade Agreement (NAFTA): United States, Canada, and Mexico.
Related codes
The NAICS industry 541910 has the following cross-references:
- Providing advice and counsel on marketing strategies are classified in U.S. Industry 541613, Marketing Consulting Services.
- Providing research and analysis in economics, sociology, and related fields are classified in Industry 541720, Research and Development in the Social Sciences and Humanities.
Related activities
Below are some of the most common types of activities in the Marketing Research and Public Opinion Polling industry (NAICS Code 541910):
- Broadcast media rating services
- Internet media audience research services
- Internet traffic monitoring research services
- Marketing analysis services
- Marketing research services
- Opinion research services
- Political opinion polling services
- Public opinion polling services
- Public opinion research services
- Sampling services, statistical
