NAICS 541810

What is the NAICS code 541810?

The NAICS code 541810 is applied to those industries related to Advertising Agencies.

This industry comprises establishments primarily engaged in creating advertising campaigns and placing such advertising in print and digital periodicals, newspapers, radio and television, or other media. These establishments are organized to provide a full range of services (i.e., through in-house capabilities or subcontracting), including advice, creative services, account management, production of advertising content, media planning, and buying (i.e., placing advertising).

Therefore, all companies engaged in any industrial activity related to this type of business are grouped under category 541810 in the North American Industry Classification System.

This industrial activity of NAICS code is structured as follows:

• 54 - Professional, Scientific, and Technical Services
• 541 - Professional, Scientific, and Technical Services
• 5418 - Advertising, Public Relations, and Related Services
• 54181 - Advertising Agencies
• 541810 - Advertising Agencies

Characteristics of the North American Industry Classification System code 541810

NAFTA

This code is only used in the North American Industry Classification System (NAICS). It´s to say, it is not used in the North American Free Trade Agreement (NAFTA): United States, Canada, and Mexico.

Related codes

The NAICS industry 541810 has the following cross-references:

• Conceptualizing and producing artwork or graphic designs without providing other advertising agency services are classified in Industry 541430, Graphic Design Services.
• Creating direct mail advertising campaigns are classified in Industry 541860, Direct Mail Advertising.
• Providing access for clients to advertising servers and/or real-time bidding marketplaces from a central host site (except by publishers, Web search portals, and other content providers) are classified in Industry 518210, Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services.
• Providing marketing consulting services are classified in U.S. Industry 541613, Marketing Consulting Services.
• Purchasing advertising space from media outlets and reselling it directly to advertising agencies or individual companies are classified in Industry 541830, Media Buying Agencies.
• Selling media time or space for media owners as independent representatives are classified in Industry 541840, Media Representatives.

Related activities

Below are some of the most common types of activities in the Advertising Agencies industry (NAICS Code 541810):

• Advertising agencies
• Advertising agency consulting services
• Digital advertising agencies
• Internet advertising agencies
• Online advertising agencies